As the pandemic gripped California, El Sol created culturally relevant, accurate, and comforting Spanish and English COVID-19 resources, incorporating pop culture elements, to engage Inland Empire communities most affected by COVID-19. These included COVID-19 self-care toolkits, COVID-19 comic strips, educational activity books, engaging videos, theatrical plays, and song and dance videos (A Time to Heal and the official COVID-19 song). Through these, we met CDC recommended Communication and Educational milestones[1] for the pandemic:
- Help build vaccine confidence
- Share clear and accurate information to educate about COVID-19
- Raise awareness about the benefits of vaccination while addressing common questions and concerns
- Adapt key messages to the language, tone, and format that will resonate with Latinx, Black and Asian communities
- Understand community needs regarding COVID-19 vaccines
Perhaps most importantly, El Sol CHWs/Ps did whatever it took to empathize with, support, and heal people